Hillary Clinton and Ted Cruz Dominate Google Searches

2016 candidates search rankings

The 2016 Presidential Election season is underway and most of the major polls and media outlets are touting Hillary Clinton and Jeb Bush as the frontrunners for their respective political parties. They are, in fact, the most widely known candidates – so this makes sense. Doesn’t it? Well, an interesting thing is happening in internet searches. A few days ago, the folks over at Google released a spreadsheet containing the search interest of the 2016 Presidential candidates for the past 3 months.

Interestingly enough, the most searched candidates were Hillary Clinton and Ted Cruz. The two are first and second in 39 of 50 states. Jeb Bush’s highest ranking is number 5, in the states of Maine and Vermont. Here is a table of the average search interest for each candidate:

Political Party Candidate Average Search Interest
Democrats Hillary Clinton 27.13
Bernie Sanders 10.97
Lincoln Chafee 0.7
Martin O’Malley 0.47
Republicans Ted Cruz 12.21
Rand Paul 8.84
Ben Carson 5.95
Marco Rubio 5.66
Jeb Bush 4.11
Scott Walker 3.3
Carly Fiorina 3.02
Chris Christie 2.41
Mike Huckabee 2.37
Rick Santorum 1.92
Lindsey Graham 1.77
Rick Perry 1.08
George Pataki 0.49

Of course, it is still very early in the election season and many things will happen, but it is interesting to see which candidates are garnering interest. In case you want to explore the data further, here is an interactive map with all of the candidates’ search interest by state.

Data Source: Google Trends via GitHub.

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